73 Percent Of Consumers Think Written Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with ratings alone.

Written reviews make the stats appear more genuine which is what the potential customers are looking for. Almost a 3rd of consumers say written reviews are the only function that makes them think the websites' reviews are helpful and appropriate.

Source: Fan and Fuel

Just 6% Of Customers Don't Trust Client Reviews At All

According to consumer review statistics, a tremendous 19 percent of consumers constantly rely on online reviews and never a purchase without checking out reviews initially.

Source: Statista

60 Percent Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and score statistics show people value the viewpoint of peers more than any other material.

Source: Collective Bias

95% Of Dissatisfied Clients Will Go Back To A Company If A Company Manages To Resolve Problems Rapidly And Efficiently

Customers don't expect you to be perfect. They do anticipate you to fix things when they go wrong. If there's nothing else a business can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the producer says. The reason, makers' descriptions are basically ads.

Source: Martech Zone

74 Percent Of Regional Companies Have At A Minimum, One Google Review

A single review is far from adequate to improve your site's SERP ranking.

Taking a look at online scores data, we learnt that a company needs to have approximately 40 reviews before customers "Award" it with a star.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read customer reviews, concur that it increases their purchasing confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

70 Percent Of Customers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. Most people read many more reviews to get a better idea of how business is actually doing. Don't depend on that fact alone.

Source: Brightlocal

86% Of Consumers Would Think About Writing A Review For A Business

Your customers are your most important resource, and it's not only because of the money they invest at your business. They will be prepared to share it if you offer them a good experience.

Source: Brightlocal

Favorable Reviews Motivate 68% Of Consumers To Use Local Businesses

Since the vast bulk of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Reviews Posted On Twitter Can Boost Sales By 6.46%

Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

One-half Of All Millennial's "Always" Read Online Reviews For Companies

Younger individuals understand the worth of being informed. User-generated content has an unassailable influence on consumers.

If businesses think of the power of customer reviews over millennials, they will recognize what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

When consumers need to pick a service provider, reviews have a huge effect on their decision.

Source: DemandGenReport

A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Revenue

Businesses that treat customers fairly generally flourish, review websites help ensure of that.

Source: Statuslabs