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Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can also affect our buying decisions.
According to social media reviews data, Facebook impacts the majority of users' purchase choices.
If it has positive reviews, Facebook reviews stats reveal that 4 out of five users are likely to rely on a local business.
Source: RevLocal
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact make use of them.
Although we now understand why customer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review statistics position customers' reviews as the most reliable source of suggestions. Online reviews normally bring the same weight as guidance from loved ones.
Source: Brightlocal
89% Of Clients Review A Businesses Responses To Reviews
Not only do the majority of individuals check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
15% Of Visitors Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of possible consumers won't even consider doing business with a business they can't find viewpoints about.
Source: Statuslabs
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read client reviews, agree that it increases their purchasing confidence.
Organizations utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the huge effect user ratings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.
Today's shoppers are wary and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business
Considering that the huge bulk of consumers check out reviews, you'd want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal