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74 Percent Of Local Businesses Have At A Minimum, One Google Review
One review is far from adequate to enhance your website's SERP ranking.
Taking a look at online rankings stats, we found out that a business requires to have approximately 40 reviews before users "Award" it with a star.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a far-off second.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. However, they understand the huge effect user ratings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
73 Percent Of Consumers Believe Consumer Reviews Are More Vital Than Star And Number Ratings
Online review stats make it clear individuals aren't satisfied with scores alone.
Client reviews make the statistics appear more genuine which is what the would-be clients are looking for. Practically a third of consumers state composed reviews are the only function that makes them believe the websites' reviews are appropriate and useful.
Source: Fan and Fuel
Positive Reviews Encourage 68 Percent Of Consumers To Choose A Local Business
Since the huge majority of consumers check out reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Due To The Fact That They Desire To Buy A Service Or An Item And Want To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Sites.
Users come because they have actually currently formed a buying decision. The majority of them (89%) buy within a week of their visit.
Source: RevLocal
Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to buy a new automobile and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read reviews.
With the help of other customers, you manage to select a model that works for you. That's how favorable reviews convert consumers into consumers.
Source: Consumer Affairs
63.6% Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.
These online review statistics reveal the basic popularity of a website can only go so far when it comes to trust.
Source: Review Trackers
53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of client reviews remain without a reaction. That's regrettable, because those businesses are losing customers that way.
Source: Review Trackers
77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how excellent your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that companies ought to be continuously requesting reviews.
Source: Statuslabs
Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies in fact utilize them.
Although we now know why client reviews are so effective, a lot of businesses obviously don't.
Source: LsaInsider
People Reading Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. For that reason, purchasing choices are made quickly.
Online reviews are undoubtedly convincing, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone