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Fifty Percent Of All Millennial's "Always" Read Online Reviews For Companies
More youthful individuals know the value of being informed. User-generated content has an unassailable influence on consumers.
They will realize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
86% Of Customers Would Think About Writing A Review For A Business
Your customers are your most important resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you offer them a good experience.
Source: Brightlocal
72 Percent Of Clients Won't Take Action Unless They Read Some Reviews
No matter how attractive your marketing is, you still need consumer reviews. There is no way around it. Clients are still happy to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'very influential'.
To illustrate the value of online reviews and rankings, did you understand that 81% of customers will pay more for a product with reviews and those same customers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
88% Of Executives Regard Reputation Risk As A Leading Business Concern
Reputation management stats show a company's reputation does not affect simply the consumers. Potential employees likewise look at scores and read reviews.
Source: Deloitte
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the negative and positive reviews and their result on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their buying confidence.
Companies use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
95% Of Disappointed Customers Will Return To A Business If A Business Makes An Effort To Resolve Issues Quickly And Effectively
Consumers do not expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be affected than women.
Reviews and ranking statistics show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Stats reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
Only 6 Percent Of Consumers Do Not Rely On Consumer Reviews At All
According to customer review stats, a massive 19% of customers always trust online reviews and never a make a purchase without reading reviews.
Source: Statista
53% Of Consumers Expect Businesses To Respond Within A Week To Negative Reviews
Online review stats prove that 63% of client reviews go on without a reaction. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
Consumers Could Spend 31 Percent More With A Business That Has Terrific Reviews
Take notice of this fact. The more detailed other users explain your product or service, the more cash you can charge and consumer review statistics show us exactly just how much more.
Source: Martech Zone
30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews
Keeping in touch with your consumers creates trust. Even something like reacting to their reviews and remarks can make them feel valued.
As you might expect, clients who feel this way are going to invest more money with a company.
Source: Statuslabs
Google Accounts For 57.5% Of All Reviews Globally
Google is in the lead here, followed by Facebook as a distant second.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
74 Percent Of Regional Companies Have At A Minimum, One Google Review
A single review is far from adequate to improve your website's SERP ranking.
Looking at online scores data, we found out that a business requires to have approximately 40 reviews before clients "Award" it with a star.
Source: Brightlocal