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A Lone Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated material can do miracles in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44% increase.
Source: RevLocal
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read consumer reviews, concur that it increases their buying confidence.
Organizations use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Software Reviews Influence Over 98 Percent Of All Buyers
18% of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to purchase a new car and there are several models which fit your criteria. How do you select the best one for you? Well, you read online reviews.
With the help of other customers, you manage to pick a model that works for you. That's how positive reviews convert consumers into clients.
Source: Consumer Affairs
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
Reviews have an enormous effect on their decision when consumers have to pick a solution provider.
Source: DemandGenReport
Just 6 Percent Of Customers Don't Rely On Consumer Reviews At All
According to client review data, a whopping 19 percent of customers constantly rely on online reviews and never a make a purchase without checking out reviews initially.
Source: Statista
Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies really use them.
Although we now understand why consumer reviews are so effective, a lot of businesses obviously don't.
Source: LsaInsider
Users Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Therefore, buying decisions are made rapidly.
Online reviews are obviously convincing, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone
The Majority Of Clients Aged 25 To 34 Wrote Reviews
According to Statista, the more youthful generations are seemingly the more vocal ones.
Source: Statista
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
72% Of Consumers Won't Take Action Unless They Read Some Reviews
Irrespective of how eye-catching your marketing is, you still require customer reviews. There is no skirting around it. Consumers are still going to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how good your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs