77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies need to be continuously asking for reviews.

Source: Statuslabs

Software Application Reviews Impact Over 98% Of All Buyers

18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

90 Percent Of Users Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, people devote more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

98 Percent Of Yelp's Browsers Bought From A Business They Found On The Site

Generally, 142 million customers visit Yelp on a monthly basis. If you have not claimed your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

Online Product Reviews About An Item Can Amplify Its Conversion Rate By A Whopping 270 Percent

User review statistics show the purchase possibility for an item with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and rating statistics show people value the viewpoint of peers more than any other material.

Source: Collective Bias

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Use An Organisation

This stat is among numerous that highlight the significance of online scores. Now that news of consumer fulfillment travels this fast, keeping your customers happy is more crucial than ever.

57 percent of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked just for organizations with an ideal five star rating.

Source: Brightlocal

63.6% Of Consumers Go To Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

These online review stats show the general popularity of a site can just presume when it concerns trust.

Source: Review Trackers

89% Of Buyers Want To Read Reviews Using Their Cell Phones

Be it via an app or a mobile web browser, folks prefer to read reviews on their cell phones.

Source: Statista

15 Percent Of People Do Not Trust Businesses Without Online Reviews

No trust indicates no interactions. 15 percent of potential clients won't even consider doing business with a business they can't find viewpoints about.

Source: Statuslabs

73% Of Customers Believe Client Reviews Are More Vital Than Star And Number Ratings

Online review stats make it clear people aren't satisfied with ratings alone.

Written reviews make the stats appear more genuine which is what the prospective clients are looking for. Practically a third of consumers say written reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

More Than Four Negative Reviews About A Company Or Service Might Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. However, they understand the enormous impact user ratings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

53% Of Consumers Expect Companies To Reply Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of consumer reviews remain without a reaction. That's regrettable, since those businesses are losing consumers that way.

Source: Review Trackers

30% Of Consumers Feel Comfortable With A Company Which Answers Online Reviews

Corresponding with your clients develops trust. Even something as basic as responding to their reviews and comments can make them feel valued.

As you might anticipate, customers who feel this way are more willing to spend more money with a company.

Source: Statuslabs

74% Of Local Companies Have At Least 1 Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online rankings data, we found out that a company requires to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies actually use them.

Although we now understand why client reviews are so effective, many businesses apparently do not.

Source: LsaInsider