89% Of Individuals Prefer To Read Reviews On Their Smartphones

Be it through an app or a mobile web browser, most people choose to read reviews on their smart phones.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star score is the first thing consumers see. Still, users take note of other aspects as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista

83% Of All Young People Were Invited To Give A Review Recently

Of those invited, 80% of customers did leave a review. Overall, companies have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your site. According to online review stats, individuals spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

77% Of Clients Would Definitely Submit A Review If They Were Asked

More than a 35% would submit a review to educate others about their customer encounter and 24% would certainly direct their review to the business itself.

Over a 26% would want to leave a review to help other people with their choice making process.

Source: Podium

Consumers Might Invest 31% More With A Business That Has Excellent Reviews

Pay attention to this statistic. The better other users describe your product or service, the more money you can charge and customer review statistics show us precisely just how much more.

Source: Martech Zone

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can likewise influence our buying decisions.

According to social media reviews data, Facebook affects over half of users' purchase choices.

Facebook reviews stats reveal that four out of 5 users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

91 Percent Of Millennials Have Faith In Online Reviews As Much As Family And Friends

Online review stats position customers' reviews as the most trustworthy source of recommendations. Online reviews normally carry the same weight as guidance from family and friends.

Source: Brightlocal

70% Of Consumers Choose To Discover A Business By Means Of Reviews And Articles, Rather Than Advertisements

Advertisements are all well and good, however it deserves trying a different approach as well. Reviews are without a doubt the best way to discover the truth about a service or product.

Source: Statuslabs

67% Of Customers Say Reviews Are A "Extremely Important" Factor When Picking A Service Provider

Reviews have an enormous impact on their decision when customers have to select a service provider.

Source: DemandGenReport

77% Of Buyers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated material has an indisputable impact on customers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

The Average Review Word Count Has Become 65% Much Shorter Since 2010

At the present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and want the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone