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67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Picking A Service Provider
Reviews have a huge impact on their decision when customers have to choose a service provider.
Source: DemandGenReport
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics reveal user-generated material can do miracles in terms of conversions.
A single review can have an enormous effect on your business.
A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44% increase.
Source: RevLocal
60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and rating statistics show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Online Item Reviews About A Product Can Increase Its Conversion Rate By An Unprecedented 270 Percent
User review stats reveal the purchase likelihood for a product with five reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
Only 6 Percent Of Customers Don't Rely On Customer Reviews At All
According to customer review data, a whopping 19 percent of consumers constantly trust online reviews and never a buy without checking out reviews first.
Source: Statista
89% Of Clients Review A Businesses Replies To Reviews
Not only do the majority of consumers check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.
Source: Brightlocal
Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses
Younger people understand the worth of being informed. User-generated content has an unassailable effect on customers.
If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been losing out on. Older people are different though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's consumers are smart and desire the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the buying decision.
Source: Statista
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect
Stats reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use A Business
This stat is among many that highlight the value of online ratings. Now that news of consumer complete satisfaction travels this quick, keeping your consumers delighted is more vital than ever.
57 percent of customers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
Furthermore, 11% looked only for services with an ideal five star rating.
Source: Brightlocal