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If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. People expect to see some negative reviews.
Source: Capterra
89% Of Customers Like To Read Reviews Using Their Smartphones
Be it through an app or a mobile web browser, most people choose to read reviews on their mobile devices.
Source: Statista
Favorable Reviews Motivate 68 Percent Of Consumers To Choose A Local Business
Since the huge majority of consumers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses
Younger people understand the worth of being informed. User-generated content has an indisputable effect on consumers.
They will recognize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
98% Of Yelp's Website Visitors Bought From A Business They Found On The Site
Typically, 142 million customers go to Yelp every month. If you have not declared your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they read reviews 'constantly' or 'very frequently'.
Source: Trust You
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the huge impact user ratings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews
No matter how enticing your marketing is, you still need client reviews. There's no skirting around it. Clients are still ready to hear you out, however they trust other people more.
Source: My Testimonial Engine
Clients Might Spend 31% More With A Business That Has Fantastic Reviews
Pay attention to this statistic. The more detailed other users explain your services or product, the more money you can charge and consumer review statistics reveal to us precisely just how much more.
Source: Martech Zone
74 Percent Of Local Companies Have At Least One Google Review
A single review is far from enough to enhance your website's SERP ranking.
Taking a look at online rankings statistics, we discovered that a business needs to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated material can do wonders in regards to conversions.
A single review can have a massive impact on your business.
A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44% increase.
Source: RevLocal