91% Of Millennials Trust Online Reviews As Much As Family And Friends

Online review stats place clients' reviews as the most reliable source of recommendations. Online reviews generally carry the same weight as guidance from family and friends.

Source: Brightlocal

30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews

Corresponding with your consumers develops trust. Even something like reacting to their comments and reviews can make them feel valued.

As you might anticipate, customers who feel this way are happy to spend more money with a business.

Source: Statuslabs

70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out many more reviews to get a better idea of how the business is actually doing. Don't depend upon that figure alone.

Source: Brightlocal

A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat consumers fairly normally prosper, review websites help ensure of that.

Source: Statuslabs

63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

These online review stats show the general appeal of a site can just presume when it pertains to trust.

Source: Review Trackers

Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal people prefer to comment if they had a positive experience, rather than a negative or average one.

Source: Brightlocal

89% Of Clients Browse A Companies Responses To Reviews

Not only do many individuals read the review replies, 30% of them value them highly. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a brand-new vehicle and there are a number of models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.

With the help of other consumers, you manage to decide on one that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

89% Of Clients Like To Read Reviews On Their Mobile Devices

Be it via an app or a mobile browser, consumers choose to read reviews on their phones.

Source: Statista

Just 6 Percent Of Consumers Don't Rely On Client Reviews At All

According to consumer review data, a tremendous 19 percent of consumers always trust online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Influential Aspect

Stats reveal that reviews were more successful than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out customer reviews, concur that it increases their purchasing confidence.

Organizations utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Favorable Reviews Encourage 68% Of Customers To Use A Local Business

Because the vast majority of consumers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

73% Of Consumers Think Consumer Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear people aren't pleased with scores alone.

Consumer reviews make the stats appear more genuine which is what the prospective customers are searching for. Almost a 3rd of customers state composed reviews are the only function that makes them think the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. However, they realize the enormous impact user rankings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

US Buyers View "Product Performance" To Be The Most Valuable Information In Product Reviews

When people read reviews, they concentrate on various aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of American clients.

Source: Statista