88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management statistics suggest a company's reputation doesn't impact just the customers. Prospective team members likewise look at ratings and read reviews.

Source: Deloitte

89% Of Clients Review A Businesses Replies To Reviews

Not only do most shoppers read the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses question the integrity of online reviews. However, they understand the enormous impact user rankings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Software Application Reviews Impact Over 98% Of All Purchasers

18% of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

77% Of Customers Would Certainly Post A Review If They Were Asked

More than a 35% would do it to educate others about their consumer encounter and 24% would undoubtedly direct their review to the company itself.

Over a 26% would be willing to submit a review to help other people with their choice making process.

Source: Podium

Over Half Of Customers Aged 25-34 Gave Reviews

According to Statista, the younger generations are unsurprisingly the more vocal ones.

Source: Statista

67% Of Consumers Claim Reviews Are A "Extremely Important" Factor When Picking A Service Provider

Reviews have a massive effect on their decision when consumers have to choose a service provider.

Source: DemandGenReport

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated material can do wonders in terms of conversions.

A single review can have a massive impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide an astonishing 44 percent boost.

Source: RevLocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients

24% of US shoppers consider reviews as 'exceptionally influential'.

To highlight the importance of online reviews and ratings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same customers are also going to accept slower shipping times for such items.

Source: Turntonetworks

61% Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Typically 2 out of 3 businesses have exceptional and good scores. Just 5% of companies have a rating below three stars.

Source: Brightlocal

49% Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.

The share of customers, who focus on the number of reviews is presently at 46%.

Source: Brightlocal

83 Percent Of Clients Don't Rely On Advertising

The standard channels to reach consumers aren't as influential as they used to be. Most users who no longer trust advertisements pick to pay attention to customers' recommendations online.

Source: Statuslabs