90 Percent Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Consider asking your visitors to write one if you don't have reviews on your website.

Source: Martech Zone

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

More youthful individuals know the worth of being informed. User-generated material has an indisputable effect on customers.

If businesses think of the power of consumer reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

70 Percent Of Consumers Prefer To Learn About A Business Through Short Articles And Reviews, Instead Of Advertisements

Advertisements are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the best way to find the truth about a product or service.

Source: Statuslabs

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'extremely influential'.

To show the importance of online reviews and ratings, did you understand that 81% of customers will pay more for a product with reviews and those exact same clients are also willing to accept slower shipping times for such items.

Source: Turntonetworks

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

American Shoppers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews

When individuals check out reviews, they focus on various aspects of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US customers.

Source: Statista

15% Of Consumers Don't Trust Businesses With No Online Reviews

No trust suggests no interactions. 15% of possible consumers will not even consider doing business with a business they can't find opinions about.

Source: Statuslabs

83% Of Clients Do Not Trust Advertising

The traditional channels to reach customers aren't as influential as they utilized to be. A lot of users who no longer trust ads select to take notice of customers' recommendations online.

Source: Statuslabs

86% Of Consumers Would Think About Composing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the money they invest at your business. They will be willing to share it if you provide them an excellent experience.

Source: Brightlocal

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

Currently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of tweet on twitter.

Source: Review Trackers

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they understand the huge effect user scores have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star ranking is the first thing customers see. Still, users focus on other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of American customers.

Source: Statista

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a average or negative one.

Source: Brightlocal