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49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of customers, who take notice of the number of reviews is currently at 46 percent.
Source: Brightlocal
83 Percent Of Clients Do Not Rely On Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. The majority of users who no longer trust advertisements pick to take notice of customers' suggestions online.
Source: Statuslabs
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
88% Of Executives Regard Reputation Risk As A Leading Business Issue
Reputation management statistics show a company's reputation doesn't affect just the consumers. Potential employees likewise look at scores and read reviews.
Source: Deloitte
73% Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Ratings
Online review stats make it clear individuals aren't pleased with scores alone.
Written reviews make the statistics appear more authentic which is what the prospective clients are looking for. Almost a third of customers say composed reviews are the only feature that makes them think the sites' reviews are relevant and beneficial.
Source: Fan and Fuel
More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
The Average Review Word Count Has Gotten 65% Much Shorter Since 2010
Presently reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
Just 6% Of Customers Don't Rely On Consumer Reviews At All
According to customer review data, a whopping 19% of consumers constantly rely on online reviews and never ever a purchase without reading reviews first.
Source: Statista
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Clients
24% of US buyers consider reviews as 'very influential'.
To illustrate the importance of online reviews and rankings, did you understand that 81% of consumers will pay more for a product with reviews and those same consumers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
A Solitary Business Review Can Lift Its Conversions By 10%
Online review statistics show user-generated content can do wonders in regards to conversions.
A single review can have a massive effect on your business.
A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44 percent increase.
Source: RevLocal
72% Of Clients Won't Take Action Unless They Check Out Some Reviews
Regardless of how captivating your marketing is, you still need client reviews. There is no skirting around it. Customers are still happy to hear you out, but they trust other people more.
Source: My Testimonial Engine
Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Unprecedented 270 Percent
User review statistics reveal the purchase possibility for an item with five reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
Google Accounts For 57.5% Of All Reviews World-wide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
More Than Half Of Consumers Aged 25-34 Posted Reviews
According to Statista, the younger generations are unsurprisingly the more opinionated ones.
Source: Statista
74 Percent Of Regional Companies Have At A Minimum, One Google Review
A single review is far from adequate to improve your website's SERP ranking.
Looking at online scores data, we learnt that a company needs to have at least 40 reviews before consumers "Award" it with a star.
Source: Brightlocal