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More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Typically two-thirds of businesses have excellent and outstanding ratings. Only 5% of companies have a ranking listed below three stars.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the very best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Clients Might Invest 31% More With A Business That Has Fantastic Reviews
Take note of this fact. The better other users explain your product and services, the more money you can charge and consumer review statistics reveal to us exactly just how much more.
Source: Martech Zone
Just 6% Of Consumers Do Not Rely On Customer Reviews At All
According to customer review statistics, a massive 19 percent of customers constantly rely on online reviews and never ever a purchase without checking out reviews initially.
Source: Statista
Reviews Posted On Twitter Can Increase Online Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices
Stats reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Customer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
88% Of Executives Regard Reputation Risk As A Top Business Problem
Reputation management stats indicate a company's reputation does not affect just the consumers. Prospective team members likewise take a look at scores and read reviews.
Source: Deloitte
83% Of Clients Don't Trust Advertising
The conventional channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to pay attention to consumers' suggestions online.
Source: Statuslabs
98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Website
Normally, 142 million consumers visit Yelp monthly. If you haven't declared your free Yelp business page, this is as excellent a time as any.
Source: RevLocal