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Just 6% Of Consumers Don't Trust Customer Reviews At All
According to consumer review data, a tremendous 19% of customers always rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. Consumers expect to see some negative reviews.
Source: Capterra
Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of companies really use them.
Although we now understand why client reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
The Average Review Word Count Has Become 65% Much Shorter Since 2010
In the present day reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Website
Usually, 142 million customers check out Yelp each month. This is as excellent a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
70% Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how business is actually doing. Don't depend on that fact alone.
Source: Brightlocal
A Lot Of Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends reveal people prefer to comment if they had a positive experience, rather than a negative or average one.
Source: Brightlocal
Google Represents 57.5% Of All Reviews World Wide
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here's the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
73 Percent Of Customers Believe Client Reviews Are More Vital Than Star And Number Scores
Online review statistics make it clear individuals aren't pleased with ratings alone.
Client reviews make the statistics appear more genuine which is what the prospective clients are searching for. Practically a 3rd of customers say written reviews are the only function that makes them believe the websites' reviews are useful and pertinent.
Source: Fan and Fuel
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Statistics reveal that reviews were more effective than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
72% Of Consumers Won't Take Action Before They Check Out Some Reviews
Regardless of how alluring your marketing is, you still need client reviews. There's no way around it. Customers are still happy to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine