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72% Of Consumers Won't Take Action Unless They Check Out Some Reviews
Regardless of how appealing your marketing is, you still need consumer reviews. There is no skirting around it. Consumers are still going to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010
As of late reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.
Source: Review Trackers
A One Star Boost In Score Can Lead To A 5% To 9% Increase In Business Income
Businesses that treat clients honorably usually succeed, review sites help ensure of that.
Source: Statuslabs
The Majority Of Consumers Aged 25 To 34 Gave Reviews
According to Statista, the younger generations are reportedly the more opinionated ones.
Source: Statista
98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Website
Usually, 142 million customers go to Yelp monthly. If you have not declared your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
70 Percent Of Consumers Choose To Find Out About A Business Via Posts And Reviews, Instead Of Ads
Advertisements are all well and good, however it deserves trying a different approach as well. Reviews are without a doubt the best method to find the truth about a service or product.
Source: Statuslabs
Negative Reviews Can Increase Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review data, people spend more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also influence our purchasing decisions.
According to social reviews stats, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews stats reveal that 4 out of 5 users are most likely to rely on a local business.
Source: RevLocal
91% Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review statistics put clients' reviews as the most reliable source of recommendations. Online reviews usually carry the same weight as advice from friends and family.
Source: Brightlocal
82 Percent Of Consumers Check Out Review Sites Due To The Fact That They Wish To Acquire An Item Or A Service And Want To Get The Facts About Business Services And Products.
Users come due to the fact that they have currently formed a buying decision. The bulk of them (89%) purchase within a week of their visit.
Source: RevLocal
63.6 Percent Of Consumers Visit Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review statistics show the basic popularity of a site can just go so far.
Source: Review Trackers