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91 Percent Of Millennials Rely On Online Reviews As Much As Family And Friends
Online review statistics place consumers' reviews as the most reliable source of recommendations. Online reviews generally carry the same weight as guidance from friends and family.
Source: Brightlocal
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Keeping in touch with your clients creates trust. Even something as simple as responding to their reviews and comments can make them feel appreciated.
As you might anticipate, customers who feel this way are happy to invest more money with a company.
Source: Statuslabs
98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Site
Generally, 142 million customers visit Yelp each month. If you have not claimed your free Yelp business page, this is as great a time as any.
Source: RevLocal
49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency too.
The share of consumers, who pay attention to the number of reviews is presently at 46%.
Source: Brightlocal
Customers Might Spend 31 Percent More With A Business That Has Great Reviews
Take note of this fact. The more detailed other users describe your services or product, the more money you can charge and customer review statistics show us exactly how much more.
Source: Martech Zone
60 Percent Of Customers Check Out Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store purchasing is affected considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than women.
Reviews and rating statistics reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
73 Percent Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Ratings
Online review data make it clear individuals aren't satisfied with scores alone.
Consumer reviews make the statistics appear more authentic which is what the prospective customers are searching for. Almost a 3rd of consumers say composed reviews are the only function that makes them think the sites' reviews are helpful and pertinent.
Source: Fan and Fuel
70% Of Consumers Prefer To Find Out About A Business Via Articles And Reviews, Instead Of Ads
Advertisements are all well and good, but it's worth attempting a different approach too. Reviews are by far the best way to find the truth about a service or product.
Source: Statuslabs
Negative Reviews Can Increase Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, people devote more than five times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social media which can also affect our buying decisions.
According to social reviews data, Facebook impacts over half of users' purchase choices.
Facebook reviews statistics reveal that 4 out of five users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal