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61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Overall two thirds of businesses have good and awesome ratings. Only 5% of businesses have a ranking below 3 stars.
Source: Brightlocal
72% Of Clients Will Not Take Action Unless They Check Out Some Reviews
No matter how alluring your marketing is, you still require customer reviews. There is no way around it. Customers are still going to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can also affect our buying decisions.
According to social reviews data, Facebook affects over half of users' purchase choices.
Facebook reviews stats expose that four out of 5 users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
The Majority Of Clients Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are evidently the more opinionated ones.
Source: Statista
Negative Reviews Can Improve Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your website. According to online review statistics, individuals devote more than 5 times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated material can do miracles in terms of conversions.
A single review can have a substantial influence on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent boost.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization
The star score is the first thing consumers see. Still, users focus on other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US customers.
Source: Statista
70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Many people read a lot more reviews to get a better idea of how business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider
Reviews have an enormous impact on their decision when clients have to pick a solution provider.
Source: DemandGenReport
Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
74% Of Regional Businesses Have At Least One Google Review
One review is far from enough to improve your website's SERP ranking.
Taking a look at online ratings data, we found out that a business needs to have a minimum of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'constantly' or 'very frequently'.
Source: Trust You
89% Of Clients Review A Businesses Replies To Reviews
Not only do most customers check out the review replies, 30% of them highly value them. Almost 96% read the responses to their own reviews.
Source: Brightlocal
If They Were Asked, 77% Of Consumers Would Certainly Give A Review
More than a 35% would do it to advise others about their customer encounter and 24% would undoubtedly direct their review to the business itself.
Over a 26% would want to submit a review to help other individuals with their decision making process.
Source: Podium
86 Percent Of Consumers Would Think About Writing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them a great experience.
Source: Brightlocal
Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really utilize them.
Although we now understand why client reviews are so effective, many businesses obviously don't.
Source: LsaInsider