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Consumers Could Invest 31% More With A Business That Has Fantastic Reviews
Focus on this statistic. The more detailed other users explain your service or product, the more cash you can charge and customer review statistics reveal to us exactly just how much more.
Source: Martech Zone
89% Of Clients Read A Businesses Replies To Reviews
Not only do a lot of customers read the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.
Source: Brightlocal
73% Of Customers Believe Customer Reviews Are More Important Than Star And Number Ratings
Online review data make it clear people aren't pleased with ratings alone.
Written reviews make the statistics appear more genuine which is what the would-be consumers are searching for. Almost a third of consumers state composed reviews are the only function that makes them believe the websites' reviews are useful and appropriate.
Source: Fan and Fuel
72% Of Consumers Will Not Take Action Unless They Read Some Reviews
No matter how alluring your marketing is, you still need consumer reviews. There is no skirting around it. Customers are still willing to hear you out, however they rely on other people more.
Source: My Testimonial Engine
Because They Desire To Buy A Product Or A Service And Want To Get The Truth About The Businesses Items And Services, 82% Of Consumers Check Out Review Sites.
Users come since they have already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.
Source: RevLocal
74 Percent Of Local Companies Have At A Minimum, One Google Review
A single review is far from enough to enhance your site's SERP ranking.
Looking at online scores data, we found out that a company needs to have approximately 40 reviews before customers "Award" it with a star.
Source: Brightlocal
67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
Reviews have a massive impact on their decision when customers have to choose a service provider.
Source: DemandGenReport
88% Of Executives Regard Reputation Risk As A Top Business Concern
Reputation management statistics suggest a company's reputation does not impact simply the customers. Prospective team members likewise look at scores and take a look at reviews.
Source: Deloitte
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive force for users to devote more time on your site. According to online review stats, individuals devote more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the negative and positive reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers
24% of US buyers consider reviews as 'very influential'.
To illustrate the significance of online reviews and ratings, did you know that 81% of consumers will pay more for a product with reviews and those same clients are also ready to accept slower shipping times for such products.
Source: Turntonetworks
89% Of Buyers Choose To Read Reviews On Their Mobile Devices
Be it through an app or a mobile web browser, customers prefer to read reviews on their phones.
Source: Statista
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Because the large bulk of customers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
USA Buyers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews
When people read reviews, they focus on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA clients.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star rating is the first thing customers see. Still, users take note of other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States consumers.
Source: Statista