15% Of Consumers Don't Trust Businesses Without Online Reviews

No trust implies no interactions. 15% of possible clients won't even think about doing business with a business they can't find opinions about.

Source: Statuslabs

Software Reviews Impact Over 98% Of All Purchasers

18% of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

72% Of Clients Won't Take Action Unless They Check Out Some Reviews

Irrespective of how eye-catching your marketing is, you still require consumer reviews. There's no other way around it. Consumers are still willing to hear you out, but they rely on other people more.

Source: My Testimonial Engine

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'constantly' or 'very often'.

Source: Trust You

Clients Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Purchasing choices are made rapidly.

Online reviews are clearly persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone

61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Overall two-thirds of businesses have excellent and awesome ratings. Just 5% of companies have a score listed below 3 stars.

Source: Brightlocal

83% Of All Young Shoppers Were Invited To Give A Review Recently

Of those asked, 80% of clients did give a review. In general, businesses have asked 66% of all consumers to give a review on their business.

Source: Brightlocal

63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review stats reveal the general appeal of a website can only go so far when it pertains to trust.

Source: Review Trackers

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the money they invest at your business. They will be willing to share it if you offer them an excellent experience.

Source: Brightlocal

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they realize the enormous effect user rankings have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

At the present time reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

98 Percent Of Yelp's Browsers Purchased From A Business They Found On The Site

Generally, 142 million consumers visit Yelp on a monthly basis. This is as excellent a time as any if you haven't declared your complimentary Yelp business page.

Source: RevLocal

53% Of Consumers Expect Businesses To Reply Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of client reviews go on without a reply. That's regrettable, because those companies are losing consumers that way.

Source: Review Trackers

Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business

Given that the large majority of customers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, agree that it increases their buying confidence.

Organizations use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista