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53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews
Online review statistics show that 63% of customer reviews remain without a reaction. That's regrettable, since those businesses are losing consumers that way.
Source: Review Trackers
30% Of Customers Feel Positive About A Business Which Responds To Online Reviews
Staying connected with your consumers establishes trust. Even something as basic as reacting to their comments and reviews can make them feel valued.
As you may expect, customers who feel this way are more willing to invest more money with a company.
Source: Statuslabs
63.6% Of Consumers Visit Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.
When it comes to trust, these online review stats reveal the general popularity of a site can only go so far.
Source: Review Trackers
If A Business Deals With Problems Quickly And Efficiently, 95% Of Unhappy Customers Will Go Back To A Business
Customers don't expect you to be perfect. They do expect you to remedy things when they go wrong. If there is absolutely nothing else a company can do to fix a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
70 Percent Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read a lot more reviews to get a clear view of how business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals state about impressions, right?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your website.
Source: Martech Zone
Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really use them.
Although we now understand why client reviews are so effective, a lot of businesses apparently don't.
Source: LsaInsider
Reviews Published On Twitter Can Improve Revenues By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency too.
The share of customers, who focus on the variety of reviews is currently at 46 percent.
Source: Brightlocal
Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business
Given that the large majority of customers check out reviews, you'd want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to buy a brand-new automobile and there are several models which fit your criteria. How do you select the best one for you? Well, you read the reviews.
With the help of other customers, you manage to select a model that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70%
One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they realize the massive effect user ratings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc