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Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of businesses in fact make use of them.
Although we now know why consumer reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
If A Company Manages To Solve Issues Quickly And Effectively, 95% Of Unsatisfied Customers Will Return To A Company
Consumers do not anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there is nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
63.6% Of Consumers Check Out Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review stats reveal the general appeal of a website can only go so far.
Source: Review Trackers
A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Revenue
Businesses that treat customers fairly usually prosper, review websites help make sure of that.
Source: Statuslabs
Over Half Of Clients Aged 25 To 34 Published Reviews
According to Statista, the younger generations are purportedly the more opinionated ones.
Source: Statista
77% Of Customers Don't Rely On Reviews That Are Older Than Three Months
Customers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.
Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that businesses should to be constantly asking for reviews.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star score is the first thing customers see. Still, users take note of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American consumers.
Source: Statista
15% Of Visitors Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15% of potential clients will not even consider working with a business they can't discover opinions about.
Source: Statuslabs
73 Percent Of Consumers Believe Client Reviews Are More Crucial Than Star And Number Rankings
Online review stats make it clear individuals aren't pleased with scores alone.
Customer reviews make the statistics appear more genuine which is what the prospective clients are trying to find. Practically a third of consumers say composed reviews are the only feature that makes them believe the websites' reviews are useful and appropriate.
Source: Fan and Fuel
61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Generally two thirds of companies have excellent and awesome rankings. Just 5% of companies have a rating listed below 3 stars.
Source: Brightlocal
Because They Desire To Buy A Service Or A Product And Desire To Get The Facts About The Businesses Products And Services, 82% Of Customers Visit Review Websites.
Users come because they have currently formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.
Source: RevLocal