Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business

Because the huge bulk of customers check out reviews, you would want yours to be enticing to brand-new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

67% Of Consumers Say Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider

When customers need to select a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

98% Of Yelp's Visitors Purchased From A Business They Discovered On The Website

Typically, 142 million customers go to Yelp every month. If you haven't declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

61% Of Regional Businesses Have An Average Score Of 4 To 5 Stars

Typically two thirds of businesses have good and exceptional ratings. Just 5% of companies have a rating listed below three stars.

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they check out reviews 'always' or 'really often'.

Source: Trust You

Google Accounts For 57.5% Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a distant second.

These the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

95% Of Disappointed Customers Will Go Back To A Business If A Business Deals With Issues Rapidly And Effectively

Consumers do not expect you to be perfect. They do expect you to take care of things when they go wrong. If there is nothing else a business can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

15 Percent Of Clients Do Not Trust Businesses Without Online Reviews

No trust implies no interactions. 15% of possible customers will not even think about doing business with a company they can't discover opinions about.

Source: Statuslabs

77% Of Consumers Would Post A Review If They Were Asked

More than a 35% would submit a review to inform others about their client experience and 24% would rather direct their review to the business itself.

Over a 26% would be willing to give a review to help other people with their choice making process.

Source: Podium

US Buyers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

When individuals check out reviews, they focus on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star ranking is the first thing consumers see. Still, users pay attention to other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista