91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the enormous effect user rankings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

77% Of Individuals Don't Trust Reviews That Are Older Than 3 Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

95% Of Unhappy Clients Will Go Back To A Company If A Business Makes An Effort To Resolve Problems Quickly And Efficiently

Clients do not expect you to be perfect. They do expect you to remedy things when they go wrong. If there is nothing else a company can do to resolve a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Google Accounts For 57.5% Of All Reviews Globally

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Online Item Reviews About An Item Can Improve Its Conversion Rate By A Staggering 270 Percent

User review stats show the purchase probability for an item with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

A Lot Of Best-selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating stats, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Considering that the vast majority of consumers read reviews, you'd want yours to be inviting to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of clients, who pay attention to the number of reviews is presently at 46%.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star score is the first thing consumers see. Still, users take note of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US consumers.

Source: Statista

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

83 Percent Of Customers Don't Trust Advertising

The conventional channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to pay attention to clients' suggestions online.

Source: Statuslabs

Over Half Of Consumers Will Not Use An Organisation If It Has Less Than A 4 Star Score

This stat is among lots of that highlight the value of online scores. Now that news of customer satisfaction travels this fast, keeping your clients delighted is more crucial than ever.

57% of consumers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked just for businesses with an ideal five star score.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to purchase a brand-new vehicle and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read reviews.

With the help of other people, you manage to decide on one that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs