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Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses really use them.
Although we now know why customer reviews are so powerful, a lot of businesses obviously do not.
Source: LsaInsider
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also affect our purchasing preferences.
According to social media reviews stats, Facebook affects over half of users' purchase choices.
Facebook reviews statistics expose that four out of 5 users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you want to purchase a brand-new vehicle and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.
With the help of other consumers, you manage to decide on one that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs
90% Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals state about first impressions, right?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your website.
Source: Martech Zone
83 Percent Of Consumers Don't Trust Advertising
The standard channels to reach customers aren't as influential as they used to be. Many users who no longer trust advertisements select to take notice of consumers' recommendations online.
Source: Statuslabs
Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, individuals devote more than 5 times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies
More youthful people understand the worth of being informed. User-generated material has an indisputable influence on customers.
They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
30% Of Consumers Feel Positive About A Business Which Answers Online Reviews
Corresponding with your customers builds their trust. Even something as simple as reacting to their remarks and reviews can make them feel valued.
As you might expect, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
83% Of All Young People Were Invited To Post A Review Recently
Of those asked, 80% of customers did submit a review. Overall, businesses have asked 66% of all consumers to post a review on their business.
Source: Brightlocal
The Majority Of Shoppers Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are seemingly the more vocal ones.
Source: Statista
72% Of Customers Will Not Take Action Unless They Check Out Some Reviews
No matter how attractive your marketing is, you still require consumer reviews. There is no other way around it. Clients are still going to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all people in need of an expert service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to select a legal representative or a medical professional.
Young people (age 18-35) are much more likely to work with an expert based on online reviews. Only 19% of millennials will think about working with a lawyer without any.
Source: Thomson Reuters
Google Represents 57.5 Percent Of All Reviews Throughout The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Software Application Reviews Impact Over 98 Percent Of All Buyers
18% of software buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra