One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful people know the worth of being informed. User-generated content has an indisputable effect on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will realize what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

95% Of Unsatisfied Consumers Will Go Back To A Company If A Company Makes An Effort To Resolve Problems Rapidly And Efficiently

Consumers don't anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's absolutely nothing else a business can do to fix an issue, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent

User review stats show the purchase possibility for an item with five reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center

Software Application Reviews Influence Over 98% Of All Purchasers

18% of software application buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics indicate a company's reputation does not impact just the clients. Prospective team members also look at ratings and take a look at reviews.

Source: Deloitte

86% Of Customers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they invest at your business. They will be ready to share it if you offer them a great experience.

Source: Brightlocal

67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Selecting A Service Provider

Reviews have an enormous effect on their decision when customers have to select a service provider.

Source: DemandGenReport

61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Overall two thirds of companies have excellent and exceptional scores. Just 5% of businesses have a rating listed below 3 stars.

Source: Brightlocal

63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

These online review statistics reveal the basic appeal of a site can just presume when it comes to trust.

Source: Review Trackers

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

73% Of Customers Think Written Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more genuine which is what the would-be clients are searching for. Almost a 3rd of customers state composed reviews are the only feature that makes them think the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated content can do wonders in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44% boost.

Source: RevLocal

When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can also influence our buying decisions.

According to social media reviews stats, Facebook affects over half of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that 4 out of 5 users are likely to trust a local business.

Source: RevLocal

82% Of Customers Go To Review Websites Since They Want To Buy An Item Or A Service And Wish To Get The Facts About The Businesses Products And Services.

Review websites are places that people go to get the facts about a business, service or product . Users come because they have already formed a purchase decision. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

Unfavorable Reviews Can Increase Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, individuals devote more than five times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo