Customers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done quicker. For that reason, purchasing decisions are made quickly.

Online reviews are obviously persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

70% Of Customers Prefer To Learn About A Business Via Short Articles And Reviews, Rather Than Ads

Ads are all well and good, but it's worth attempting a different approach too. Reviews are by far the best method to discover the truth about a product or service.

Source: Statuslabs

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat customers fairly generally succeed, review sites help make sure of that.

Source: Statuslabs

70% Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. Most people check out many more reviews to get an idea of how the business is really doing. Do not depend on that statistic alone.

Source: Brightlocal

95% Of Unsatisfied Consumers Will Go Back To A Business If A Company Takes Care Of Problems Rapidly And Efficiently

Clients don't expect you to be perfect. They do expect you to fix things when they go wrong. If there is nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and want the very best bang for their buck. It's no surprise that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

63.6% Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review stats show the general appeal of a site can only presume when it comes to trust.

Source: Review Trackers

88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

A Lot Of Best-selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating stats, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star rating is the first thing customers see. Still, users take notice of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of American customers.

Source: Statista

American Buyers View "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on various aspects of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA clients.

Source: Statista

77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review data, people spend more than five times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

Reviews Posted On Twitter Can Grow Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new automobile and there are several models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly choose a model that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews

Communicating with your clients creates trust. Even something like reacting to their reviews and comments can make them feel valued.

As you may expect, customers who feel this way are ready to spend more cash with a business.

Source: Statuslabs

49% Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of consumers, who take notice of the variety of reviews is presently at 46 percent.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To illustrate the significance of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those very same clients are also willing to accept slower shipping times for such items.

Source: Turntonetworks