Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, people devote more than five times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

Google Accounts For 57.5 Percent Of All Reviews All Over The World

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how alluring your marketing is, you still need consumer reviews. There is no other way around it. Consumers are still going to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

If A Business Manages To Fix Problems Quickly And Effectively, 95% Of Dissatisfied Customers Will Go Back To A Business

Clients don't anticipate you to be perfect. When things go wrong, they do expect you to resolve things. If there is absolutely nothing else a company can do to resolve a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

Over Half Of Individuals Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are reportedly the more vocal ones.

Source: Statista

90 Percent Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about first impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone

Favorable Reviews Motivate 68 Percent Of Customers To Choose Local Businesses

Because the huge majority of customers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Use A Business

This stat is one of many that illustrate the significance of online ratings. Now that news of client complete satisfaction travels this fast, keeping your customers delighted is more important than ever.

57 percent of customers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11% looked just for businesses with an ideal five star score.

Source: Brightlocal

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet from twitter.

Source: Review Trackers

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats reveal user-generated content can do miracles in regards to conversions.

A single review can have an enormous influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

70% Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people read much more reviews to get a clear view of how the business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

USA Buyers View "Product Performance" To Be The Most Useful Detail In Product Reviews

They focus on various aspects of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA clients.

Source: Statista

86% Of Consumers Would Think About Composing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. They will be ready to share it if you give them a good experience.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

91 Percent Of Millennials Trust Online Reviews As Much As Loved Ones

Online review statistics position clients' reviews as the most credible source of recommendations. Online reviews generally bring the exact same weight as recommendations from friends and family.

Source: Brightlocal

83% Of All Younger Clients Were Asked To Give A Review Recently

Of those asked, 80% of clients did post a review. Overall, companies have asked 66% of all clients to leave a review on their company.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

These online review statistics show the general appeal of a site can just go so far when it concerns trust.

Source: Review Trackers