88% Of Executives Consider Reputation Risk As A Leading Business Problem

Reputation management stats indicate a business's reputation doesn't affect just the clients. Potential team members also look at rankings and read reviews.

Source: Deloitte

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger individuals understand the worth of being informed. User-generated material has an unassailable effect on consumers.

If businesses think of the power of client reviews over millennials, they will realize what they've been missing out on. Older people are various though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Positive Reviews Encourage 68% Of Customers To Use Local Businesses

Given that the large majority of customers check out reviews, you'd want yours to be enticing to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If A Business Manages To Resolve Issues Rapidly And Effectively, 95% Of Unhappy Consumers Will Return To A Company

Customers don't anticipate you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a company can do to solve an issue, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

53% Of Customers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review statistics prove that 63% of customer reviews stay without a response. That's regrettable, since those businesses are losing clients that way.

Source: Review Trackers

Just 6 Percent Of Customers Don't Trust Client Reviews At All

According to client review statistics, a tremendous 19% of consumers always rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

60 Percent Of Customers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and ranking statistics reveal individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

77% Of Users Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

The Average Review Word Count Has Gotten 65% Much Shorter Since 2010

As of late reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

Google Accounts For 57.5 Percent Of All Reviews Throughout The World

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

A Lot Of Popular Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower ranking actually helps your overall score.

According to customer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a brand-new vehicle and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read the reviews.

With the help of other customers, you quickly select a model that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

49 Percent Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency as well.

The share of clients, who pay attention to the variety of reviews is currently at 46 percent.

Source: Brightlocal

Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies really utilize them.

Although we now know why consumer reviews are so effective, a lot of businesses obviously don't.

Source: LsaInsider

83% Of Clients Don't Trust Advertising

The standard channels to reach consumers aren't as influential as they used to be. Many users who no longer trust ads select to focus on customers' recommendations online.

Source: Statuslabs

61 Percent Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Overall two-thirds of companies have excellent and awesome rankings. Only 5% of companies have a ranking below three stars.

Source: Brightlocal