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88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management stats suggest a business's reputation doesn't affect simply the clients. Potential team members also take a look at ratings and read reviews.
Source: Deloitte
Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, individuals spend more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social media. With men being two times as likely to be influenced than ladies.
Reviews and score stats reveal people value the opinion of peers more than any other content.
Source: Collective Bias
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are generally ads.
Source: Martech Zone
98% Of Yelp's Website Visitors Bought From A Business They Found On The Website
Generally, 142 million consumers go to Yelp on a monthly basis. If you haven't declared your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
If A Company Manages To Resolve Issues Rapidly And Effectively, 95% Of Dissatisfied Clients Will Return To A Company
Customers don't anticipate you to be perfect. They do anticipate you to remedy things when they go wrong. If there is absolutely nothing else a business can do to deal with a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and want the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people read a lot more reviews to get an idea of how business is in fact doing. Don't depend upon that figure alone.
Source: Brightlocal
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually make use of them.
Although we now know why consumer reviews are so effective, most businesses obviously do not.
Source: LsaInsider
71% Of Millennials Search Customer Reviews Of Expert Services
Majority of all people in need of an expert service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to choose an attorney or a physician.
Young people (age 18-35) are much more likely to hire an expert based upon online reviews. Only 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
American Consumers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on different elements of the shopping experience when individuals check out reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American customers.
Source: Statista