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Online Item Reviews About A Product Can Improve Its Conversion Rate By An Unprecedented 270%
User review stats show the purchase probability for a product with five reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
86 Percent Of Consumers Would Think About Writing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide a great experience, they will be willing to share it.
Source: Brightlocal
89% Of Clients Prefer To Read Reviews On Their Mobile Phones
Be it through an app or a mobile internet browser, everyday people prefer to read reviews on their mobile phones.
Source: Statista
Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are free, a remarkably low number of companies actually utilize them.
Although we now know why consumer reviews are so effective, many businesses apparently don't.
Source: LsaInsider
Customer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are basically advertisements.
Source: Martech Zone
72 Percent Of Customers Won't Take Action Before They Check Out Some Reviews
No matter how alluring your marketing is, you still need client reviews. There is no other way around it. Customers are still happy to hear you out, however they rely on other people more.
Source: My Testimonial Engine
Google Accounts For 57.5% Of All Reviews All Over The World
Google is in the lead here, followed by Facebook as a far-off second.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Positive Reviews Encourage 68 Percent Of Consumers To Choose A Local Business
Since the huge majority of consumers read reviews, you'd want yours to be appealing to new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70 Percent Of Customers Prefer To Find Out About A Business By Means Of Reviews And Short Articles, Rather Than Ads
Ads are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients
24% of US consumers consider reviews as 'incredibly influential'.
To show the importance of online reviews and ratings, did you know that 81% of customers will pay more for an item with reviews and those same clients are likewise happy to accept slower shipping times for such items.
Source: Turntonetworks
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social media which can also influence our purchasing preferences.
According to social reviews data, Facebook affects over half of users' purchase choices.
If it has favorable reviews, Facebook reviews stats expose that four out of five users are most likely to rely on a local business.
Source: RevLocal
53% Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.
Today's buyers are wary and desire the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Revenue
Businesses that treat customers honorably usually succeed, review sites help make certain of that.
Source: Statuslabs
71% Of Millennials Search Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service turn to online reviews.
According to online reviews statistics, 59% used online reviews to pick a legal representative or a medical professional.
Younger people (age 18-35) are much more likely to hire an expert based upon online reviews. Only 19% of millennials will consider employing an attorney without any.
Source: Thomson Reuters
When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Aspect
Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
83 Percent Of Clients Do Not Trust Advertising
The conventional channels to reach customers aren't as influential as they utilized to be. A lot of users who no longer trust advertisements choose to take notice of customers' suggestions online.
Source: Statuslabs