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Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
15% Of Consumers Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of prospective consumers will not even consider doing business with a business they can't discover opinions about.
Source: Statuslabs
86 Percent Of Customers Would Consider Writing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you give them a good experience.
Source: Brightlocal
90% Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about very first impressions?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your website.
Source: Martech Zone
Reviews Published On Twitter Can Improve Revenues By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
Customers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Buying decisions are made quickly.
Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
88% Of Executives Regard Reputation Risk As A Top Business Concern
Reputation management stats suggest a company's reputation doesn't affect simply the consumers. Potential team members likewise look at ratings and read reviews.
Source: Deloitte
77% Of Customers Do Not Trust Reviews That Are Older Than Three Months
Clients don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that companies should to be constantly asking for reviews.
Source: Statuslabs
Over Half Of Consumers Will Not Use An Organisation If It Has Less Than A 4 Star Ranking
This stat is among many that show the value of online scores. Now that news of client complete satisfaction travels this fast, keeping your clients delighted is more vital than ever.
57% of consumers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11 percent looked just for organizations with a perfect five star rating.
Source: Brightlocal
70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business
4 reviews may be too few. Many people read much more reviews to get a better idea of how business is actually doing. Do not depend on that figure alone.
Source: Brightlocal
Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a brand-new automobile and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.
With the help of other customers, you manage to choose a model that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review statistics show the general popularity of a website can just presume when it concerns trust.
Source: Review Trackers
73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear individuals aren't satisfied with scores alone.
Written reviews make the stats appear more genuine which is what the potential customers are looking for. Practically a 3rd of consumers state written reviews are the only feature that makes them think the sites' reviews are pertinent and helpful.
Source: Fan and Fuel
60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and score stats reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
Just 6% Of Consumers Don't Rely On Customer Reviews At All
According to consumer review stats, a whopping 19 percent of customers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star rating is the first thing consumers see. Still, users take notice of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of United States consumers.
Source: Statista