Customers Might Invest 31% More With A Business That Has Fantastic Reviews

Focus on this statistic. The better other users explain your service or product, the more money you can charge and consumer review stats reveal to us exactly how much more.

Source: Martech Zone

90% Of Individuals Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

A One Star Increase In Rating Can Lead To A 5% To 9% Increase In Business Revenue

Businesses that treat clients honorably typically prosper, review sites help make certain of that.

Source: Statuslabs

The Average Review Word Count Has Actually Become 65% Shorter Since 2010

Now a days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews

No matter how tempting your marketing is, you still need consumer reviews. There's no way around it. Customers are still ready to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too

We already touched upon the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. People expect to see some unfavorable reviews.

Source: Capterra

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270%

User review stats reveal the purchase probability for an item with five reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

The Majority Of Best-selling Items Have An Average Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower score in fact helps your overall rating.

According to client rating statistics, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Overall 2 out of 3 businesses have outstanding and awesome ratings. Just 5% of companies have a score below 3 stars.

Source: Brightlocal

One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful individuals understand the value of being informed. User-generated content has an indisputable effect on consumers.

If businesses think of the power of customer reviews over millennials, they will understand what they've been missing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

Customers Checking Out Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. Buying decisions are made rapidly.

Online reviews are certainly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses

Considering that the vast majority of customers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A Lot Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a unfavorable or mediocre one.

Source: Brightlocal

The Majority Of Shoppers Aged 25-34 Wrote Reviews

According to Statista, the younger generations are seemingly the more opinionated ones.

Source: Statista