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53% Of Consumers Expect Businesses To Respond Within A Week To Negative Reviews
Online review statistics clarify that 63% of consumer reviews go on without a reaction. That's regrettable, because those companies are losing customers that way.
Source: Review Trackers
People Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. Buying decisions are made rapidly.
Online reviews are undoubtedly persuasive, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their purchasing confidence.
Companies use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
89% Of Consumers Like To Read Reviews Using Their Cell Phones
Be it through an app or a mobile browser, folks prefer to read reviews on their smart phones.
Source: Statista
98 Percent Of Yelp's Browsers Purchased From A Business They Found On The Website
Typically, 142 million customers visit Yelp each month. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
63.6% Of Consumers Visit Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review stats reveal the general popularity of a site can just presume when it comes to trust.
Source: Review Trackers
Google Accounts For 57.5% Of All Reviews Around The Globe
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Software Application Reviews Impact Over 98 Percent Of All Buyers
18% of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of businesses actually utilize them.
Although we now understand why client reviews are so effective, the majority of businesses obviously don't.
Source: LsaInsider
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star score is the first thing consumers see. Still, users take note of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of United States consumers.
Source: Statista