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United States Consumers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews
When people check out reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of USA clients.
Source: Statista
Google Represents 57.5 Percent Of All Reviews Around The Globe
Google is in the lead here, followed by Facebook as a far-off second.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
30% Of Customers Feel Positive About A Company Which Responds To Online Reviews
Communicating with your customers creates trust. Even something like reacting to their reviews and remarks can make them feel appreciated.
As you may expect, clients who feel this way are going to invest more cash with a business.
Source: Statuslabs
Users Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users choose to get things done quicker. Therefore, purchasing decisions are made rapidly.
Online reviews are certainly convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
Due To The Fact That They Desire To Acquire A Product Or A Service And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Check Out Review Websites.
Users come due to the fact that they have currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
Most Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
73% Of Customers Think Client Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear individuals aren't satisfied with scores alone.
Written reviews make the statistics appear more genuine which is what the potential clients are trying to find. Nearly a 3rd of customers say composed reviews are the only feature that makes them think the sites' reviews are appropriate and beneficial.
Source: Fan and Fuel
83% Of Customers Do Not Trust Advertising
The traditional channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements select to take notice of customers' recommendations online.
Source: Statuslabs
More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%
One negative review suffices for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
77% Of Buyers Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
53% Of Customers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of consumer reviews remain without a reply. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Reviews Posted On Twitter Can Help Improve Online Sales By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
The Average Review Word Count Has Become 65% Much Shorter Since 2010
Nowadays reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers