54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star rating is the first thing consumers see. Still, users focus on other elements also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of United States consumers.

Source: Statista

Software Application Reviews Influence Over 98 Percent Of All Buyers

18% of software application purchasers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Clients

24% of US buyers consider reviews as 'extremely influential'.

To show the importance of online reviews and scores, did you understand that 81% of consumers will pay more for an item with reviews and those exact same consumers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Customers anticipate to see some unfavorable reviews.

Source: Capterra

49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of consumers, who take notice of the number of reviews is currently at 46%.

Source: Brightlocal

When Purchasing Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Prominent Aspect

Stats reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

30% Of Clients Feel Positive About A Business Which Answers Online Reviews

Corresponding with your clients develops trust. Even something like responding to their remarks and reviews can make them feel valued.

As you might expect, customers who feel this way are ready to spend more cash with a company.

Source: Statuslabs

77% Of Clients Would Certainly Give A Review If They Were Asked

More than a 35% would do it to advise others about their consumer experience and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to post a review to help other individuals with their choice making process.

Source: Podium

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies in fact utilize them.

Although we now understand why client reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

Google Accounts For 57.5 Percent Of All Reviews All Over The World

Google remains in the lead here, followed by Facebook as a remote second.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

US Consumers Regard "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on various aspects of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of American consumers.

Source: Statista

Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your website. According to online review statistics, people spend more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Taking a look at online scores data, we learnt that a business needs to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal