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Only 6 Percent Of Customers Don't Rely On Consumer Reviews At All
According to consumer review statistics, a whopping 19% of customers constantly trust online reviews and never a purchase without checking out reviews first.
Source: Statista
49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of consumers, who focus on the number of reviews is currently at 46%.
Source: Brightlocal
30% Of Customers Feel Comfortable With A Company Which Answers Online Reviews
Communicating with your consumers establishes trust. Even something as basic as responding to their reviews and comments can make them feel valued.
As you might anticipate, clients who feel this way are ready to invest more cash with a business.
Source: Statuslabs
82 Percent Of Customers Go To Review Sites Because They Want To Purchase An Item Or A Service And Want To Get The Facts About The Businesses Product Or Services.
Review sites are places that people go to get the facts about a service, business or item . Because they have already formed a buying decision, users come. The bulk of them (89 percent) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Phones Before Shopping
In-store shopping is influenced significantly by blogs and reviews on social media. With males being twice as likely to be affected than ladies.
Reviews and ranking statistics show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
72% Of Consumers Won't Take Action Before They Check Out Some Reviews
Regardless of how enticing your marketing is, you still require client reviews. There is no way around it. Clients are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
One-half Of All Millennial's "Constantly" Read Online Reviews For Businesses
More youthful individuals know the value of being informed. User-generated content has an unassailable impact on customers.
They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing preferences.
According to social media reviews statistics, Facebook affects the majority of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics expose that 4 out of five users are likely to trust a local business.
Source: RevLocal
If A Business Takes Care Of Issues Rapidly And Effectively, 95% Of Unsatisfied Clients Will Go Back To A Business
Clients don't anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there's absolutely nothing else a company can do to solve a problem, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read much more reviews to get a clear view of how the business is actually doing. Don't depend on that figure alone.
Source: Brightlocal
15% Of Consumers Do Not Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15 percent of possible clients will not even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
71% Of Millennials Search Customer Reviews Of Professional Services
Majority of all individuals in need of a professional service turn to online reviews.
According to online reviews stats, 59% used online reviews to pick a lawyer or a medical professional.
Younger people (age 18-35) are a lot more inclined to work with a professional based upon online reviews. Just 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Generally two thirds of businesses have excellent and outstanding ratings. Just 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Online Item Reviews About A Product Can Boost Its Conversion Rate By An Unprecedented 270%
User review stats reveal the purchase probability for a product with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center