90 Percent Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

The Typical Review Word Count Has Actually Become 65% Shorter Since 2010

Recently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a new vehicle and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read the reviews.

With the help of other customers, you manage to select one that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

If A Company Makes An Effort To Fix Problems Quickly And Effectively, 95% Of Disappointed Customers Will Go Back To A Company

Customers do not anticipate you to be perfect. They do anticipate you to remedy things when they go wrong. If there's nothing else a business can do to fix a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Most people read much more reviews to get a better idea of how business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to select a doctor or a lawyer.

Young people (age 18-35) are even more inclined to work with an expert based upon online reviews. Only 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the enormous effect user scores have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Buyers Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, purchasing decisions are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have a massive impact on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% boost.

Source: RevLocal

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Site

Usually, 142 million consumers visit Yelp on a monthly basis. This is as excellent a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

Clients Might Spend 31 Percent More With A Business That Has Great Reviews

Focus on this fact. The more detailed other users describe your product and services, the more money you can charge and customer review stats show us exactly just how much more.

Source: Martech Zone

Reviews Posted On Twitter Can Improve Sales By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

Positive Reviews Motivate 68% Of Customers To Use Local Businesses

Since the vast majority of consumers check out reviews, you would want yours to be enticing to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews

Communicating with your consumers establishes trust. Even something easy like responding to their reviews and remarks can make them feel valued.

As you might anticipate, customers who feel this way are ready to invest more money with a business.

Source: Statuslabs