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Online Item Reviews About A Product Can Increase Its Conversion Rate By More Than 270%
User review statistics show the purchase probability for a product with 5 reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
Google Represents 57.5 Percent Of All Reviews Around The World
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
United States Consumers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on different elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of US consumers.
Source: Statista
70% Of Consumers Choose To Learn About A Business By Means Of Short Articles And Reviews, Instead Of Ads
Ads are all well and good, however it's worth attempting a different approach as well. Reviews are by far the very best way to discover the truth about a service or product.
Source: Statuslabs
Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually make use of them.
Although we now understand why client reviews are so powerful, many businesses obviously do not.
Source: LsaInsider
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.
Today's consumers are smart and desire the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
95% Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about first impressions?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
Reviews Posted On Twitter Can Improve Online Sales By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Negative Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review statistics, individuals devote more than 5 times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Website
Normally, 142 million consumers go to Yelp every month. This is as great a time as any if you haven't declared your totally free Yelp business page.
Source: RevLocal
Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are essentially advertisements.
Source: Martech Zone
The Average Review Word Count Has Actually Gotten 65% Shorter Since 2010
In recent years reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
72 Percent Of Clients Won't Take Action Unless They Read Some Reviews
Regardless of how enticing your marketing is, you still need client reviews. There is no way around it. Customers are still going to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who read customer reviews, concur that it increases their buying confidence.
Companies use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of consumers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal