52% Of Consumers Trust A Product More If It Has Negative Reviews Also

We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. Consumers expect to see some negative reviews.

Source: Capterra

86% Of Customers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they spend at your business. If you provide a great experience, they will be willing to share it.

Source: Brightlocal

Clients Might Spend 31 Percent More With A Business That Has Fantastic Reviews

Focus on this fact. The more detailed other users describe your services or product, the more money you can charge and customer review stats show us exactly just how much more.

Source: Martech Zone

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. However, they realize the huge impact user ratings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their purchasing confidence.

Companies utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review statistics position clients' reviews as the most reliable source of suggestions. Online reviews typically bring the very same weight as advice from loved ones.

Source: Brightlocal

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated content can do wonders in terms of conversions.

A single review can have a huge impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can offer a mind-blowing 44% boost.

Source: RevLocal

77% Of Customers Don't Trust Reviews That Are Older Than 3 Months

Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of client reviews remain without a reply. That's regrettable, because those businesses are losing customers that way.

Source: Review Trackers

63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

These online review stats show the general popularity of a site can only go so far when it pertains to trust.

Source: Review Trackers

72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews

Regardless of how attractive your marketing is, you still need consumer reviews. There is no way around it. Consumers are still going to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Due To The Fact That They Want To Buy A Product Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Go To Review Websites.

Users come since they have currently formed a purchase decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

Software Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software application buyers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Positive Reviews Encourage 68 Percent Of Consumers To Choose A Local Business

Since the large bulk of customers read reviews, you would want yours to be appealing to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

70% Of Consumers Choose To Find Out About A Business By Means Of Reviews And Posts, Instead Of Advertisements

Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best method to find the truth about a product or service.

Source: Statuslabs