88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Statistics reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

83 Percent Of Customers Don't Trust Advertising

The traditional channels to reach clients aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to take notice of customers' recommendations online.

Source: Statuslabs

64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read customer reviews, agree that it increases their buying confidence.

Organizations use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Consumers Might Invest 31 Percent More With A Business That Has Fantastic Reviews

Focus on this fact. The better other users describe your service or product, the more cash you can charge and customer review stats reveal to us precisely how much more.

Source: Martech Zone

49% Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of customers, who pay attention to the variety of reviews is currently at 46 percent.

Source: Brightlocal

If They Were Asked, 77% Of Consumers Would Probably Submit A Review

More than a 35% would leave a review to notify others about their client experience and 24% would rather direct their review to the business itself.

Over a 26% would want to leave a review to assist other individuals with their choice making process.

Source: Podium

73% Of Consumers Believe Client Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with ratings alone.

Customer reviews make the statistics appear more genuine which is what the would-be consumers are searching for. Practically a 3rd of consumers say written reviews are the only function that makes them believe the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

89% Of Customers Choose To Read Reviews On Their Mobile Phones

Be it by means of an app or a mobile web browser, customers prefer to read reviews on their cell phones.

Source: Statista

74% Of Local Companies Have At Least One Google Review

A single review is far from enough to enhance your website's SERP ranking.

Taking a look at online scores stats, we found out that a business needs to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a new automobile and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly decide on one that works for you. That's how positive reviews convert consumers into clients.

Source: Consumer Affairs

The Typical Review Word Count Has Gotten 65% Shorter Since 2010

Now a days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

Software Reviews Impact Over 98 Percent Of All Buyers

18 percent of software application buyers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

83% Of All Younger Customers Were Asked To Post A Review Recently

Of those asked, 80% of clients did leave a review. In general, businesses have asked 66% of all customers to post a review on their business.

Source: Brightlocal

86% Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the money they spend at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Generally two-thirds of businesses have excellent and good scores. Just 5% of businesses have a ranking below three stars.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management statistics show a company's reputation doesn't affect simply the customers. Potential team members also look at rankings and read reviews.

Source: Deloitte