Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of businesses actually make use of them.

Although we now understand why consumer reviews are so powerful, most businesses apparently don't.

Source: LsaInsider

Software Application Reviews Influence Over 98% Of All Buyers

18% of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews

Staying connected with your customers builds their trust. Even something as simple as reacting to their comments and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are happy to invest more cash with a business.

Source: Statuslabs

Customer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker states. The reason, producers' descriptions are generally ads.

Source: Martech Zone

83% Of All Young Buyers Were Asked To Submit A Review Recently

Of those asked, 80% of consumers did leave a review. Overall, companies have actually asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

86 Percent Of Customers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the cash they invest at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Data reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out client reviews, agree that it increases their buying confidence.

Businesses use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Unfavorable Reviews Can Increase Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people spend more than 5 times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

72 Percent Of Clients Will Not Take Action Before They Check Out Some Reviews

Regardless of how eye-catching your marketing is, you still need customer reviews. There is no skirting around it. Customers are still happy to hear you out, but they trust other people more.

Source: My Testimonial Engine

A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Profits

Businesses that treat customers honorably generally flourish, review sites help make certain of that.

Source: Statuslabs

Customers Could Spend 31 Percent More With A Business That Has Great Reviews

Take notice of this fact. The more detailed other users explain your product and services, the more money you can charge and consumer review statistics reveal to us exactly just how much more.

Source: Martech Zone

Positive Reviews Encourage 68% Of Consumers To Choose A Local Business

Given that the vast majority of consumers check out reviews, you'd want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a new automobile and there are several models which fit your criteria. How do you select the very best one for you? Well, you read online reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs