64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read client reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Favorable Reviews Encourage 68% Of Customers To Choose A Local Business

Given that the huge majority of consumers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

71% Of Millennials Browse Customer Reviews Of Professional Services

Majority of all individuals in need of an expert service turn to online reviews.

According to online reviews data, 59% utilized online reviews to select a doctor or an attorney.

Younger people (age 18-35) are a lot more inclined to hire a professional based on online reviews. Just 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies question the integrity of online reviews. However, they understand the enormous impact user rankings have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Google Accounts For 57.5 Percent Of All Reviews Around The Globe

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated material has an indisputable effect on consumers.

They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Just 6% Of Customers Don't Rely On Client Reviews At All

According to client review statistics, a whopping 19 percent of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your website. According to online review stats, individuals spend more than 5 times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

Most Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal people choose to comment if they had a positive experience, instead of a mediocre or unfavorable one.

Source: Brightlocal

98% Of Yelp's Visitors Bought From A Business They Found On The Website

Typically, 142 million consumers go to Yelp every month. This is as great a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal

91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends

Online review statistics position consumers' reviews as the most credible source of suggestions. Online reviews normally carry the exact same weight as guidance from family and friends.

Source: Brightlocal

70 Percent Of Customers Prefer To Learn About A Business By Means Of Articles And Reviews, Instead Of Advertisements

Ads are all well and good, but it deserves attempting a different approach too. Reviews are by far the best way to discover the truth about a service or product.

Source: Statuslabs

90% Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to write one if you don't have reviews on your site.

Source: Martech Zone

67% Of Customers Admit Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

Reviews have a massive impact on their decision when customers have to pick a service provider.

Source: DemandGenReport

15% Of Buyers Do Not Trust Businesses With No Online Reviews

No trust implies no interactions. 15 percent of potential clients won't even consider doing business with a company they can't find opinions about.

Source: Statuslabs