Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can also influence our buying preferences.

According to social reviews stats, Facebook affects over half of users' purchase decisions.

Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. However, they recognize the huge effect user rankings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a new automobile and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other customers, you quickly select one that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

88% Of Executives Regard Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a business's reputation doesn't affect simply the consumers. Prospective team members likewise look at ratings and take a look at reviews.

Source: Deloitte

Only 6% Of Customers Don't Rely On Consumer Reviews At All

According to client review statistics, a tremendous 19% of customers constantly trust online reviews and never ever a buy without checking out reviews initially.

Source: Statista

The Majority Of People Aged 25 To 34 Posted Reviews

According to Statista, the more youthful generations are evidently the more vocal ones.

Source: Statista

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also

We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

Google Represents 57.5% Of All Reviews All Over The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

72% Of Clients Won't Take Action Before They Check Out Some Reviews

Irrespective of how enticing your marketing is, you still need client reviews. There's no other way around it. Customers are still going to hear you out, but they trust other people more.

Source: My Testimonial Engine

89% Of Customers Read A Companies Reactions To Reviews

Not only do many customers check out the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

60% Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and score statistics show individuals value the opinion of peers more than any other material.

Source: Collective Bias

The Average Review Word Count Has Gotten 65% Shorter Since 2010

Presently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

Users Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Therefore, buying choices are made quickly.

Online reviews are clearly persuasive, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

77% Of Customers Would Post A Review If They Were Asked

More than a 35% would do it to advise others about their client experience and 24% would rather direct their review to the company itself.

Over a 26% would want to leave a review to help other individuals with their choice making process.

Source: Podium