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15% Of Visitors Do Not Trust Businesses Without Having Online Reviews
No trust means no interactions. 15% of potential clients will not even consider working with a business they can't discover opinions about.
Source: Statuslabs
60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and score stats show people value the viewpoint of peers more than any other material.
Source: Collective Bias
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization
The star score is the first thing consumers see. Still, users pay attention to other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
74% Of Local Businesses Have At Least 1 Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Looking at online ratings statistics, we found out that a business requires to have an average of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
More Than Half Of Individuals Aged 25-34 Posted Reviews
According to Statista, the younger generations are reportedly the more opinionated ones.
Source: Statista
71% Of Millennials Search Consumer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a medical professional or a lawyer.
Young people (age 18-35) are a lot more likely to hire a professional based upon online reviews. Just 19% of millennials will consider hiring a lawyer without any.
Source: Thomson Reuters
USA Consumers View "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on various aspects of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA consumers.
Source: Statista
30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews
Corresponding with your consumers establishes trust. Even something easy like reacting to their reviews and remarks can make them feel valued.
As you may expect, customers who feel this way are happy to spend more money with a business.
Source: Statuslabs
67% Of Consumers Claim Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
Reviews have a massive impact on their decision when customers have to select a service provider.
Source: DemandGenReport
Online Product Reviews About A Product Can Increase Its Conversion Rate By A Whopping 270%
User review stats show the purchase likelihood for a product with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
72 Percent Of Consumers Will Not Take Action Before They Check Out Some Reviews
Regardless of how enticing your marketing is, you still need consumer reviews. There's no other way around it. Customers are still going to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
90% Of Clients Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people say about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your site.
Source: Martech Zone
Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
These online review statistics show the general appeal of a website can just go so far when it concerns trust.
Source: Review Trackers
Only 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies really use them.
Although we now understand why customer reviews are so effective, most businesses apparently don't.
Source: LsaInsider