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15 Percent Of People Do Not Trust Businesses With No Online Reviews
No trust means no interactions. 15% of potential clients won't even consider doing business with a company they can't discover viewpoints about.
Source: Statuslabs
A Lot Of Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a average or unfavorable one.
Source: Brightlocal
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also
We already discussed the negative and positive reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. People expect to see some negative reviews.
Source: Capterra
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
70 Percent Of Customers Choose To Learn About A Business Through Reviews And Articles, Rather Than Ads
Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the best method to discover the truth about a service or product.
Source: Statuslabs
Customers Might Invest 31 Percent More With A Business That Has Terrific Reviews
Focus on this fact. The more detailed other users describe your services or product, the more cash you can charge and customer review stats reveal to us precisely how much more.
Source: Martech Zone
71% Of Millennials Search Customer Reviews Of Expert Services
More than half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a lawyer or a doctor.
Younger people (age 18-35) are much more likely to work with an expert based on online reviews. Only 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can likewise influence our buying preferences.
According to social reviews statistics, Facebook affects more than half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics expose that 4 out of 5 users are likely to rely on a local business.
Source: RevLocal
A One Star Increase In Rating Can Lead To A 5% To 9% Increase In Business Revenue
Businesses that treat customers fairly normally succeed, review sites help make sure of that.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US buyers consider reviews as 'incredibly influential'.
To show the value of online reviews and scores, did you know that 81 percent of customers will pay more for an item with reviews and those same consumers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars
Generally 2 out of 3 businesses have good and outstanding rankings. Only 5% of companies have a score below 3 stars.
Source: Brightlocal
74 Percent Of Regional Businesses Have At Least One Google Review
One review is far from enough to improve your website's SERP ranking.
Taking a look at online ratings data, we learnt that a business requires to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Aspect
Data reveal that reviews were more helpful than TV ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista