90 Percent Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

82% Of Customers Visit Review Sites Because They Wish To Buy A Service Or An Item And Wish To Get The Facts About The Businesses Product Or Services.

Users come due to the fact that they have actually already formed a purchase decision. The bulk of them (89%) purchase within a week of their visit.

Source: RevLocal

73 Percent Of Customers Think Written Reviews Are More Vital Than Star And Number Scores

Online review data make it clear people aren't satisfied with ratings alone.

Consumer reviews make the stats appear more genuine which is what the prospective consumers are looking for. Almost a 3rd of consumers say written reviews are the only function that makes them think the sites' reviews are pertinent and beneficial.

Source: Fan and Fuel

Unfavorable Reviews Can Increase Conversion By Up To 85%

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people spend more than five times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'always' or 'extremely frequently'.

Source: Trust You

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

72% Of Consumers Won't Take Action Unless They Check Out Some Reviews

No matter how alluring your marketing is, you still require customer reviews. There is no other way around it. Customers are still willing to hear you out, however they rely on other people more.

Source: My Testimonial Engine

63.6 Percent Of Customers Visit Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics show the basic appeal of a site can just presume when it comes to trust.

Source: Review Trackers

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management stats suggest a business's reputation doesn't affect simply the consumers. Potential employees also look at ratings and take a look at reviews.

Source: Deloitte

53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews

Online review stats prove that 63% of customer reviews go on without a reaction. That's regrettable, due to the fact that those companies are losing clients that way.

Source: Review Trackers

83% Of Consumers Do Not Rely On Advertising

The conventional channels to reach customers aren't as prominent as they used to be. Many users who no longer trust ads select to pay attention to clients' suggestions online.

Source: Statuslabs

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they understand the enormous impact user ratings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review statistics put customers' reviews as the most trustworthy source of recommendations. Online reviews usually carry the very same weight as suggestions from friends and family.

Source: Brightlocal

Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270%

User review statistics reveal the purchase likelihood for an item with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

15% Of Clients Don't Trust Businesses With No Online Reviews

No trust suggests no interactions. 15 percent of prospective customers will not even think about doing business with a business they can't find viewpoints about.

Source: Statuslabs