30% Of Customers Feel Comfortable With A Business Which Responds To Online Reviews

Keeping in touch with your clients builds their trust. Even something as simple as responding to their remarks and reviews can make them feel valued.

As you may expect, customers who feel this way are happy to invest more cash with a business.

Source: Statuslabs

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Software Application Reviews Influence Over 98% Of All Buyers

18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Majority Of Consumers Will Not Utilize A Company If It Has Less Than A 4 Star Rating

This stat is one of numerous that highlight the value of online rankings. Now that news of customer satisfaction travels this quick, keeping your consumers happy is more vital than ever.

57 percent of customers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked just for companies with an ideal five star ranking.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already touched upon the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. Customers anticipate to see some negative reviews.

Source: Capterra

89% Of Customers Prefer To Read Reviews On Their Smart Devices

Be it through an app or a mobile browser, most people choose to read reviews on their cell phones.

Source: Statista

53% Of Consumers Anticipate Businesses To Respond Within A Week To Negative Reviews

Online review statistics show that 63% of customer reviews stay without a reply. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of companies in fact utilize them.

Although we now understand why consumer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

Most Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, rather than a negative or average one.

Source: Brightlocal

49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.

The share of consumers, who focus on the variety of reviews is currently at 46 percent.

Source: Brightlocal

Users Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Buying choices are made quickly.

Online reviews are certainly convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have an enormous influence on your business.

A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer an astonishing 44% boost.

Source: RevLocal

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a brand-new automobile and there are several models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other consumers, you manage to select a model that works for you. That's how favorable reviews transform consumers into customers.

Source: Consumer Affairs

61% Of Regional Businesses Have An Average Rating Of 4 To 5 Stars

Overall two thirds of companies have outstanding and great ratings. Just 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

Google Represents 57.5% Of All Reviews Throughout The World

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

These are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the massive effect user rankings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's buyers are wary and desire the very best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista