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The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010
These days reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
USA Shoppers View "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on different elements of the shopping experience when individuals check out reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US consumers.
Source: Statista
64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out client reviews, concur that it increases their purchasing confidence.
Organizations utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Factor
Statistics reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
61 Percent Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars
Generally 2 out of 3 businesses have exceptional and good rankings. Just 5% of companies have a score below 3 stars.
Source: Brightlocal
89% Of Customers Browse A Businesses Reactions To Reviews
Not only do most clients read the review replies, 30% of them value them highly. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
Google Accounts For 57.5% Of All Reviews Across The Globe
Google remains in the lead here, followed by Facebook as a distant second.
Here's the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of Online Shopping.
Today's consumers are wary and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
83% Of All Young Customers Were Invited To Submit A Review Recently
Of those invited, 80% of customers did post a review. Overall, companies have actually asked 66% of all clients to leave a review on their company.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. People anticipate to see some negative reviews.
Source: Capterra
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management stats show a company's reputation doesn't impact simply the consumers. Potential team members also take a look at rankings and take a look at reviews.
Source: Deloitte