Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Clients

24% of US buyers consider reviews as 'very influential'.

To highlight the importance of online reviews and rankings, did you know that 81% of consumers will pay more for an item with reviews and those exact same consumers are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a new vehicle and there are a number of models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.

With the help of other consumers, you quickly pick a model that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

83 Percent Of Consumers Do Not Rely On Advertising

The conventional channels to reach customers aren't as prominent as they utilized to be. Most users who no longer trust advertisements pick to take note of clients' suggestions online.

Source: Statuslabs

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'constantly' or 'very frequently'.

Source: Trust You

A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Income

Businesses that treat customers fairly usually flourish, review sites help make certain of that.

Source: Statuslabs

Customer Reviews On Products Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker says. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, people spend more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews

Corresponding with your consumers builds their trust. Even something like responding to their comments and reviews can make them feel valued.

As you might expect, customers who feel this way are going to invest more cash with a company.

Source: Statuslabs

Only 6 Percent Of Consumers Don't Rely On Customer Reviews At All

According to consumer review statistics, a whopping 19 percent of consumers always trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

The Majority Of Best-selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower score really helps your overall score.

According to customer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

98% Of Yelp's Website Visitors Bought From A Business They Discovered On The Site

Generally, 142 million consumers go to Yelp on a monthly basis. This is as great a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

82% Of Customers Visit Review Websites Due To The Fact That They Wish To Buy A Service Or An Item And Want To Get The Facts About The Businesses Services And Products.

Users come because they have actually currently formed a buying decision. The bulk of them (89%) purchase within a week of their visit.

Source: RevLocal

61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Overall 2 out of 3 companies have exceptional and awesome rankings. Only 5% of companies have a ranking below 3 stars.

Source: Brightlocal

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do wonders in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44 percent increase.

Source: RevLocal

73 Percent Of Consumers Believe Customer Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear people aren't pleased with ratings alone.

Customer reviews make the statistics appear more authentic which is what the would-be clients are searching for. Almost a third of consumers state written reviews are the only feature that makes them believe the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

90 Percent Of Users Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals state about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone